Build A “Self-Growing” Newsletter That Turns Readers Into Clients
Your AI agents write the $10-a-day ads that bring in new subscribers every week, and the 30-minute emails that turn them into clients who reply "Can we talk?"
Join me live on Thursday, November 19, and we'll build yours together. Even if you've never sent a newsletter and you're sick of posting every day.
Live on Zoom · Thursday, November 19 · 6pm Eastern, 3pm Pacific · 90 minutes plus Q&A · recording included
It's how John built a $100K pipeline in 3 months, and how Alfonzo went from 1 deal a month to 2 to 3.Real estate clients of my agency. We ran their ads and newsletter.
Right now, about 5 out of every 100 people you could help are ready to buy.
Every DM, every post and every ad you compete with is aimed at those same 5.
This workshop is about the other 95.
AI Newsletter Team Workshop
Live on Zoom · Thursday, November 19 · 6pm Eastern · 90 minutes plus Q&A
$47
Get your first newsletter subscribers within 72 hours, or you don't pay. We launch your ad together in the workshop. If no one has subscribed 72 hours after it ends, email me and I'll refund every cent.
pipeline in 3 months (John)
deals a month (Alfonzo)
real estate clients served
in marketing
a week
Client results from my agency, where we ran the ads and newsletter.
Two ways to get your next client
The old way
- Post every day.
- DM 50 people. Comment on 50 more posts.
- Buy more leads.
- Get on calls with people who don't trust you yet.
- Convince them. Or get ghosted.
- Start again on Monday.
The self-growing way
- A $10-a-day ad brings new subscribers onto your list.
- One email a week, about 30 minutes to write.
- Each email moves your reader one step closer to buying.
- A Monday morning reply from someone you never pitched: "I've been reading your emails, and I think you're exactly who I need. Can we talk?"
The real reason
It Has a Name: The 5% Chase
Every way you've been told to get clients is the same move.
It hunts for the few people who are ready to buy this week.
- Posting every day. It sounds like discipline, but it's chasing with extra steps. Smart, busy founders burn 15 hours a week on it, and nobody books a call.
- Cold DMs and cold email. You reach a stranger once. They don't know you, so they go quiet.
- Ads to a sales call. You pay to meet strangers, then you still have to win them on the call.
- More leads. More leads into a conversation where nobody trusts you yet just means more ghosting.
- Letting AI write your content. It comes out sounding like everyone else. It kills the one thing that makes someone choose you: your voice.
None of that is your fault.
Everyone you compete with is chasing the same 5%.
So the 5% get pitched by everyone, and the other 95% never hear from anyone.
Until the week they're ready. Then they buy from whoever they already trust.
"Clients aren't won on the call. They're won in the weeks before it."
Step 1
Get the 95% Onto Your List
A newsletter with no readers sells nothing.
So we start with subscribers.
In the workshop, you'll make a free lead magnet with my AI Lead Magnet Generator. You'll set up a simple opt-in page. Then my ad agent writes your ad, and you launch it, live, for about $10 a day.
New subscribers start arriving while you sleep.
That's the "self-growing" part. It grows on a small ad, not on you posting.
Step 2
The Belief Map
Here's the part everyone else skips.
Before anyone buys, they have to believe a few things. About their problem. About you. About whether now is the time.
Most newsletters share tips and hope.
Yours won't.
The Belief Map finds the beliefs your buyer needs before they can say yes. Then each email moves one of them.
Week after week, your readers get ready. And when they're ready, they come to you already sold.
My AI Newsletter Team writes each issue in about 30 minutes a week. Three agents that interview you first, so every email sounds like you and uses your own client stories.
AI should get your expertise out faster, not replace it.
I'll show you how to build your Belief Map live, and what goes in each email.
It Worked For Them
These are clients of my real estate agency. We ran their ads and their newsletter. The system is the same one you'll build.
Alfonzo Rushin, real estate investor
He was cold calling and chasing clients all the time. It kept him away from his family, and he was barely closing one deal a month.
Now he closes 2 to 3 deals a month, in a tough market. Clients come to him. He's home more. And six months in, he started getting referrals, because his newsletter built trust.
John, real estate investor
Within 3 months, John had a $100K pipeline of deals ready to close in his CRM. He was getting listings without chasing anyone, just from emailing people he'd already met.
Evan, SaaS founder
"This is our best meta driven lead: He's about to sign an ~$18k contract this week that may lead to a ~$100k contract"
You're not in real estate? Neither is Evan.
Every one of them had people who'd met them and never heard from them again. You have those people too.
Why I Built This
I ran a real estate marketing agency for close to 5 years. We served 70+ real estate clients, including webuyhouses.com. I've run campaigns for brands like Old Spice, Kohler, Pottery Barn and Clarins.
And I hated chasing. I was always chasing the next client myself.
Then I had an accident.
When I physically couldn't do it anymore, the clients who had real nurturing in their systems still hit their numbers.
That's when I figured out the trust was doing the real work the whole time.
What You Get
The live workshop. 90 minutes plus Q&A, on Zoom, Thursday, November 19 at 6pm Eastern. You keep the recording.
To get subscribers
- The AI Lead Magnet Generator: your free gift for new subscribers, made in minutes.
- The opt-in page template: one simple page that turns ad clicks into subscribers.
- The ad agent and the $10-a-day ad template: your ad, written for you, ready to launch.
- The 72-Hour Launch Timeline: what to do in the three days after the workshop.
To write the newsletter
- The Belief Map: the beliefs your buyer needs before they can say yes.
- The AI Newsletter Team: three agents that write each weekly issue in your voice.
- The weekly newsletter template: the same shape every week, so it never takes more than about 30 minutes.
To keep it
- Lifetime access, and every update.
This Is For You If
- You're a coach, consultant or agency owner who sells on calls.
- You want more newsletter subscribers, and more of them turning into clients.
- You're tired of posting every day and chasing people who go quiet.
- You'd rather write one email a week than 50 DMs a day.
It's Not For You If
- You want a way to post more.
- You want someone to write every email for you, forever.
Questions
I don't have a list. Does this still work?
Yes. That's step 1. You'll launch your subscriber ad in the workshop.
I'm not a writer.
You don't need to be. The agents interview you, then write. You read it, fix a line or two, and send.
Will it sound like AI?
No. The agents start from your stories and your words. That's the whole point.
Do I need ad money?
About $10 a day for the subscriber ad. You can start there and stay there.
Isn't email extra work on top of what already works?
That's what my real estate clients thought too. Then they got an extra deal a month from nurturing alone. And it's about 30 minutes a week.
Which email tool do I need?
We'll set it up in Kit. It sends your welcome emails and your weekly newsletter for you.
I can't make it live.
You'll get the recording. Live is better, because we launch your ad together, and your 72 hours start when the workshop ends.
How does the guarantee work?
Launch your ad in the workshop. If no one has subscribed 72 hours after it ends, email me and you don't pay.
Thirty Days From Now
One of two things will be true.
You'll still be posting every day, sending DMs, and waiting for people who went quiet.
Or you'll have a list that grows on its own, an email going out every week, and a Monday morning reply from someone you never pitched.
If one of those readers becomes a client, the $47 won't matter.
Without the daily posts. Even if you've never sent a newsletter. So clients come to you ready to buy.
You stop being the one who chases. You become the one they pick.
AI Newsletter Team Workshop
Thursday, November 19 · 6pm Eastern · $47
Faiz AhmedScaleFounders
P.S. Build a "self-growing" newsletter that turns readers into clients, live with me on Thursday, November 19 at 6pm Eastern.
P.P.S. Get your first newsletter subscribers within 72 hours, or you don't pay. Registration closes when we go live.